Publisher: We want something that screams shooting rainbows from the eyes from a bland looking guy.
Art Director: Done and done.
Publisher: Oh, and the same figure (clones obviously) should be in the background and they should all be wearing protective head gear.
Art Director: I said done didn't I? Look, I'm a professional. Leave it to me.
Publisher: Yeah, yeah. Just as long as it doesn't cost us much. Is printing the rainbow in 4 colors an absolute must?
Art Director: We'll make most of the cover in black, white, and grey. That should keep the colored ink bill down.
Publisher: You're a gem. I didn't want that to get out of hand. Every penny counts. This is just a Sci-Fi book. No need to go the extra mile. Oh, while I'm thinking about it add "A Science Fiction Novel" to the cover. That way people won't be expecting much.
Art Director: Of course. But you already have the words Intergalactic and Stars on the cover brief. You don't think that covers us?
Publisher: These are Sci-Fi fans. They need everything to be as blatant as possible.
Art Director: Too right. I'll have it for you by the end of the day.
Publisher: That long?
Art Director: How about an hour.
Publisher: That's what I like to hear.
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